Progressive continues to deftly build on our fears of becoming our moms and dads in the latest ads from its “Parentamorphosis” campaign, which brings back the “Parental-Life Coach” known as Dr. Rick. Here, we see the good doc try to school young homeowners on how not to become their parents, teaching them about PDFs and hashtags while steering them away from things like kitschy wall art featuring inspirational messages.

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