NFL Disputes are Put to Rest with Progressive Insurance’s Home and Auto Bundle
Little Black Book, September 28th 2023
Broadening Progressive’s football season campaign, Replay, in partnership with Arnold Worldwide, comes a new spot reminding viewers that this NFL season there will be plenty of on and off the field disputes, but one play no one will challenge is saving money when you bundle home and auto with Progressive.
‘Sunroof,’ the second :30 spot to launch, captures a moment of tension when a car’s sunroof has been left open during the game, leaving a wet and perplexed couple searching for someone to blame. In this spot, a challenge flag is thrown into the mix to deem that ‘Mr. Sunroof’ is the culprit, and he did in fact leave the sunroof open during the game.