Fed up with the healthcare system? You’re not alone.
In a 96-second video for Nomi Health, a smirking man wonders through a hospital stealing medication and saying such inappropriate things as “It smells weird in here” and “Co-pay on a colonoscopy? Bend over and go fund yourself where the sun don’t shine.”

Through the entire spot, “GoFundYourselfAmerica.com” appears on screen, and at the end, “It’s Your Healthcare, You Should Pay For It.”

Visit the site, though, and after an initial repeat of this cynical messaging, you get another side: “At Nomi Health, we’’ll never tell you to go fund yourself….We’re rebuilding healthcare so everyone can easily access affordable, quality care.”

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