Ed Helms Belts It Out in Comical Gen Z Campaign From Progressive
Muse by Clio, April 07th 2022
If you thought Judas Priest frontman Rob Halford rocked out righteously in last year’s Plymouth Rock Insurance ads, wait until you see (and hear!) Ed Helms riff on ’80s hair-metal—and other musical genres—in Progressive’s new campaign.
Actually, why wait? Here’s “Driver’s Ed,” courtesy of Arnold Worldwide, working those frets in Progressive’s first Gen Z play.