Inspired by cinema icons, John Frieda pays homage to the iconic blonde.

John Frieda

That Blonde

It’s a timeless look that only a special woman can pull off. It’s more than her hair color. It’s the energy she radiates – the way she illuminates every room she walks into. To tease the launch of the new Brilliantly Brighter collection, John Frieda celebrated the perfect blonde as an iconic symbol.

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John Frieda That Blonde
John Frieda That Blonde products
John Frieda That Blonde Iconic Blonde

She’s not the girl next door...unless you live someplace extraordinary.