SHOOT Magazine: GCCO Jim Elliott Analyzes Super Bowl 50 Spots

Global Chief Creative Officer Jim Elliott and other industry creatives provide their perspectives on this year’s crop of Super Bowl commercials‬ in SHOOT Magazine.

Check out “Agency Creatives Assess This Year’s Crop Of Super Bowl Commercials” to read the panel’s picks on the best and worst Super Bowl 50 spots, and which themes and trends were seen across advertising during the big game.