Jack Daniel’s Launches “The Few and Far Between”

Great bars have great stories. Jack Daniel’s, more than anyone, understands that.

Which is why we’ve traveled the country in search of authentic and often unbelievable bar stories that make our favorite watering holes what they are. And Jack is raising a glass to all of them in a unique website called “The Few and Far Between: Tales of Revelry, Mischief and Whiskey.”

Users can explore short films, audio stories, written stories and even stories from remote locations that were recorded using actual pay phones to give them a gritty, raw feel.

View coverage of The Few and Far Between in Adweek.