Arnold NY Appoints Sara Bamber as Head of Strategy

On January 5, 2015, we were excited to welcome Sara Bamber to the Arnold team as Head of Strategy, New York. Bamber will report to New York President Peter Grossman and be tasked with leading and growing the office’s integrated strategy team. As Head of Strategy, Bamber will have responsibility for all brands across the client portfolio and be a key player in driving the office’s aggressive growth agenda.

Bamber brings a wealth of best-in-class strategy experience, having worked in multiple categories and on major brands including Coca-Cola, Mercedes-Benz, Virgin America, Nivea and Eli Lilly. She was most recently Chief Strategy Officer at FCB Garfinkel, where she led a strategy practice that included 40 brand, research, digital and user experience planners. Under her strategic stewardship, the agency experienced a new business turnaround, winning $20 plus million in revenue. While there, Bamber also oversaw the highly innovative and award-winning Oreo Daily Twist campaign. Prior to FCB she worked at a number of leading creative and digital shops including Anomaly, TBWA/Chiat/Day and SapientNitro.

Additional Resources:

* Press release announcing appointment of Sara Bamber to Head of Strategy

* Adweek coverage: “It’s a Busy New Year Already for Agency Leadership Changes”

* MediaPost coverage: “Sara Bamber Named Head Of Strategy At Arnold NY”