Job Title: Content Producer
ABOUT ARNOLD WORLDWIDE:
Arnold is a Creation Company. We believe brands today need partners who think less like advertisers and more like creators. Creators who are well informed. We relentlessly pursue creative solutions that work hard for our clients’ businesses and work their way into culture. We are proud to represent a diverse portfolio of clients including Allergen, Barclays, Fidelity Investments, Huntington Bank, Jack Daniel’s, John Frieda, Merck, Monster, National Association of Realtors, Ocean Spray, Progressive, PUR, Sutter Health, Tribe Mediterranean Foods, and many other great brands.
POSITION: Content Producer on the Jack Daniel’s family of brands, which includes Black Label, Tennessee Fire, Gentleman Jack, Single Barrel, and others.
ROLE AND RESPONSIBILITIES: Content Producer will be responsible for the production of creative assets which will be primarily used on Jack Daniel’s social media channels. Assets will include video, stills, cinemagraphs/gifs, stop motion, and any new media assets which become social platform standard in the future. They will be expected to stay current on social platform mechanics and best practices, and to keep the broader JD agency team up to date on those practices.
Content Producer will work primarily with the team’s Content Creators and editors and will lead productions – which could be in-house, on location or in Lynchburg – and assist in managing the time of the Content Creators and editors. Content Producer will be expected to manage production budgets, including the sourcing of outside production vendors, equipment, locations and props when necessary. Will be required to follow the proper process and procedures associated with any production overages. Content Producer will work with Agency Business Affairs and be responsible for all corresponding paperwork, rights and negotiations associated with the production. Content Producer will be expected to have a grasp of various brand strategies that will be agree upon by the agency and client to inform the work. In addition to working closely with the Content Creators, Content Producer will work closely with the Creative Teams, Marketing Team and Project Management in a collaborative partnership.
Travel to Lynchburg, TN can be expected, as that is the location of the only JD distillery. Travel to other key markets or locations is certainly not out of the question as the creation of social assets warrants.
SKILLS REQUIRED: 2-5 years experience line producing and working with clients. Production experience across multiple mediums (ie: video and still photography). Basic knowledge of AICP & AICE production bidding guidelines and basic knowledge of SAG guidelines. It is acceptable for the Content Producer to be stronger in one medium vs. another but must show a willingness to sharpen expertise across both. Pro-active self-starter. Positive outlook & resourceful. Comfortable working with miniscule production budgets. Should always be on the hunt for content ideas to produce.
We are proud to be an EEO/AA employer M/F/Disabled and Vet.
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